Pre-Launch Webinar Minutes – 28 Jan 10


Agenda Items:

1.  Identifying Clients

2.  Lead Costing

3.  Lead Rules

4.  Lead Distribution

5.  What’s Coming Next / Phil’s Rant & To-Do List / Thanks

1.  Identifying Clients - Phil demo’d via screeenshot how to use Google maps to identify potential clients.

He showed how to extract contact info of potential clients through the map listings.  He also showed how the same function can be applied to zip code searches too.

2.  Lead Costing - Briefly touched on a couple of settings in the Niche details screen for shared lead pricing.

The principle behind shared leads once again, is: take the cost to generate a lead (via whatever method you choose) and the subtract that amount from the price you can charge for the lead, times the number of clients you can sell the lead to.

Using shared leads, you can charge less for each lead, which makes it more appealing to the clients who buy them, while you still reap full value for each lead.

3.  Lead Rules - Phil spent the majority of time on this subject.  He demo’d various screens and settings, including the Niche tab and the Rule tab.

He showed how zip code input by the lead, rather than using the drop-down menu with pre-filled locations, will be better all around. He also showed how to use zip codes in the Rules
section.

4.  Lead Distribution - Showed the successful delivery of a lead to two different clients within the ALG interface as well as various settings to adjust how this works.

5.  What’s Coming Next / Phil’s Rant & To-Do List / Thanks - The product Phil has proposed and has started on, Insider Lead Generation Secrets, was discussed further.  As was possible options for collaborating on the creation of the product.

At this point, the slides ended, but discussion of a few issues continued for another 15 minutes or so.

Thanks,

Till next week…

Pre-Launch Webinar Minutes – 21 Jan 10

Agenda Items:

1.  Capture Process – Steps and Setup

2.  What’s Coming Next / Phil’s Rant & To-Do List / Thanks

NOTE: There were technical difficulties part way into the presentation as well as at the very end.  There is about a two minute period where the presentation is inturrupted, but it picks back up after that. The end is also cut short by a minute or two.  Sorry for the inconvenience, you know how technology can be…

1. Capture Process – Steps and Setup

The goal for the ALG system is to have almost totally automatic lead qualification and delivery.  We are essentially there now.

STEPS:

Lead Captured: Leads are stored in the Lead Blog, ALG and Aweber.

Client Delivery: When the prospective client clicks on the link within the confirmation message, they are directed to the download page simultaneously with becoming a client.

Member Message: Unless set to the off position, the ALG member will receive an email notice of each new optin.

SETUP:

Phil went over the various settings within ALG for blog publishing and capture page selection.

The Capture Pages list is available from within the Blog Lead Page list.

He also showed the Aweber interface and spoke about the two new required Custom Fields that we’ll need to add: leadpage_id and dp. DP stands for download page.

These two custom fields work in conjunction with the unique_id field to ensure all systems work properly with each other.

Of course, the first_name, last_name and email fields are really all that are necessary to capture leads, but by using all of them together, the full power of the synergy between ALG,
Wordpress and Aweber can be realized.

2.  What’s Coming Next / Phil’s Rant & To-Do List / Thanks

Phil updated the custom PDF plugin he created.  It now has a dropdown menu that allows members to choose between five content sources for the delivery PDF – PDF, HTML, pages, posts and categories.

The product Phil has proposed and has started on, Insider Lead Generation Secrets, was discussed further.  As was possible options for collaborating on the creation of the product.

Dropbox.com was proposed for central storage and sharing and Google docs was suggested for mass, on-the-fly editing of the document.  More to follow as things develop.

Lost audio at this point, so had to end the webinar.

Till next week…

Pre-Launch Webinar Minutes – 14 Jan 10

Agenda Items:

1.  Trial Leads – Components & Configuration

2.  What’s Coming Next / Phil’s Rant & To-Do List / Thanks

1. Trial Leads – Components & Configuration - Phil went over the trial leads process.

He covered the three lead capture components: Captured, Stored & Sent via blog email.

He went over the configuration settings for trial leads within the Client Status screen.

He also reviewed the newest changes to the Blog Manager: Blog Type and Client Blog.

2.  What’s Coming Next / Phil’s Rant & To-Do List / Thanks -

A. The product Phil has proposed and has started on, Insider Lead Generation Secrets, was discussed further.

Phil outlined the premise behind the product.  In essence, it will be a compilation of various effective lead generation techniques and tutorials contributed by ALG members (and maybe others?).

It will be a joint effort as a team (we’ve come this far…) and will be able to be branded/linked to us individually.  It will be sold through Clickbank, initially.

The major end purpose of this product is to lead up to, compliment and promote the whole “ALG Engine” as the foundation for any successful lead gen business.

**************************************************************

{FIRST_NAME} is now able to upload the videos of these webinars to the member’s blog, so the minutes will probably be much more concise overviews in the future.

Hopefully, the combination of written minutes as well as playback capability for the webinars will enable all members to keep up to date much better.  Now, we’ll need to do time
indexing…(<;

More next week…

Pre-Launch Webinar Minutes – 7 Jan 10

Agenda Items:

1.  ALG WP Email

2.  ALG Blog Manager

3.  What’s Coming Next / Phil’s Rant & To-Do List / Thanks

HAPPY NEW YEAR!!!

1. ALG WP Email - will support any autoresponder, it can be uploaded with unlimited forms, the forms can be used on multiple blogs/pages/posts and it automatically configures the form code to integrate with ALG.

It also now supports “sent via blog” capability, custom From address, custom form name and SMTP protocol.

In order to specify a From address, you must select the actual blog within ALG Blog Manager.  If you don’t do this, the email’s From address will be ALG, which is less than desireable.

2.  ALG Blog Manager - New blog “type” fields available: Lead, Member and Client.

The combined flexibility of Wordpress and ALG allow members to assign entire blogs (easiest) or individual pages or posts (more difficult) within blogs to one or more of the three categories.

For clarity, the Client blog is the one the prospective client is taken to via the links in the free leads emails you send.

Also, the settings in Blog Manager are transferred to the SMTP plugin in Wordpress for emailing.  So, ensure things are set properly in Blog Manager first, before setting anything else.

Phil showed how to create a new email address in your host’s Cpanel and then where to paste the account info in the “Mail” tab in the ALG Blog Wizard.

3.  What’s Coming Next / Phil’s Rant & To-Do List / Thanks -

A. Phil is currently working on a product we all can both contribute to, as well as profit from, called: Insider Lead Generation Secrets.

Technical difficulties arose and Phil lost his connection.  The meeting was subsequently ended.  More next week…

Pre-Launch Webinar Minutes – 17 Dec 09

Agenda Items:

1.  Forms

2.  Aweber Forms Tool

3.  ALG => Aweber

4.  What’s Coming Next / Phil’s Rant & To-Do List / Thanks

1. Forms - Forms Manager: will support any autoresponder, it can be uploaded with unlimited forms, the forms can be used on multiple blogs/pages/posts and it automatically configures the form code to integrate with ALG.

Showed the Autoresponder Forms Manager screenshot with a list of existing forms.  Also showed a screenshot of the autoresponder form edit interface and described how to use it.

2.  Aweber Forms Tool - Showed Aweber’s new interface and took us step-by-step through creating a form and getting the code.

The best way to proceed is to create the list name first, and then create the list of custom fields.  Especially the following: unique_id and niche1 through niche3, or however many subniches you think you’ll need.

After that, create the form.  Tip: create the hidden fields in Aweber, but don’t actually add them to the form. That code will be added automatically within ALG.

The custom and/or hidden fields must first exist within Aweber for the whole process to work properly.

Just DON’T actually add them to the form itself within Aweber’s interface.  Phil’s custom programming takes care of that part of it within ALG.

3.  ALG => Aweber - Sooo, that also means that Aweber form code is now copied and pasted into ALG and NOT the WP Forms Manager plugin interface!

Phil showed the new “Options” tab within the Blog Manager window and demo’d how it works.

Essentially, after you select all the choices within all the tabs, you then click onto the Options tab.

Within that tab there are several tick-boxes correlating to each of the tabs within the interface.

Simply tick the boxes of each of the tabs you made changes to and then click the “Process” button on the top right of the page.

It will automatically update and upload all the changes you made – plugins, content, blog settings, etc.

Phil showed a finished lead capture page using the new Aweber forms tool as well as the optional audio opt-in confirmation page inside an iFrame.

4. What’s Coming Next / Phil’s Rant & To-Do List / Thanks -

What’s Coming Next –

- Blog Set-Up Wizard: Will allow for content management, scheduling, auto-posting and updating.

- Niche Client Message: Client messages will be auto-updated to include the appropriete niche selection, that will enable customized/personalized messages.

- Links Manager: Builds keyword links that point to dynamically-created lead pages.

- Category Manager: Adds keyword-based categories for enhanced SEO.

- 1-Click Blog Synchronization: Based on the default setting, new blogs can be upgraded to be lead capture compatible.

- Forms Manager: ALG / Aweber-integrated forms management.

- Content Manager: A scraping/spinning/posting tool that will find keyword-based content and spin it into human-readable and “original” posts for our blogs.

Phil’s Rant / To Do:

2A. Update your five client trial lead email messages (and after-hours phone message script, if you plan on using one).

2B. Choose and buy a client-site domain name – generic or niche -specific (Namecheap recommended).

2C. Create a new Wordpress blog on your host to be your main client site and begin to find articles and other media so you can flesh it out with content.

2D. Find content / articles for blog content

All for now, thanks for attending.

Till next time…

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