Agenda Items:

1.  Do It With Style

2.  Style Selectors

3.  Creating Your Pages

4.  Your Mission, Thanks

1.  Do It With Style - Did a quick overview of CSS and style.  Using style coding (CSS) allows our content to display the same across various applications – Wordpress, ALG, our web page editor – as well as multiple browsers.

Not only will having a selection of external style sheets be ideal for consistent page layouts, but also for more rapid overall design of our pages and campaigns.

Keep in mind that additional styling code can be added to individual pages to over-ride the external stylesheet’s input.  This means that we can even further tweak our pages and content with a lot less effort than trying to do it all from scratch each time.

2.  Style Selectors – Showed the built-in WYSIWYG editor in ALG as well as a few key buttons we shoud know about.

a.  Clear Document button - showed screenshot of the button itself as well as the screen that is displayed when you click on it.  This button does exactly what its name indicates – it
clears all the code out of the current page you’re working on.

In case you happen to hit this button accidentally, you can either close the document without saving and then reopen it, which should reveal all the code back in place.  Or, you can hit
the “Undo” button on the top left of the tool bar to reverse the clear document action.

b.  HTML button - This allows you to switch between code view and normal page view.  Helpful for inserting code and for trouble-shooting rendering issues.

c.  Insert Image button - This button opens a menu that looks like a Windows Explorer screen.  From here you can either select from a bunch of existing images in the library, or upload your own.  It allows adjustment of the images, positioning, tagging, etc.

3.  Creating Your Pages - Showed again how to add pages to our blogs and publish them.  Also how to using the newest styling options to make quick work of formatting and layout of pages.

Also went over the various page layouts (formally referred to as formats), which currently include: forms, niches, video pages and more to be added in the near future.

4.  Your Mission, Thanks –

a. Your Mission - If you haven’t done these things yet, they are still the key “To-Do” items you should attend to.  If you need help, schedule a time with Phil to talk on Skype and he’ll be happy to help you work through your challenges.

- Create master blog profile
- Create page templates for master blog
- Get your domains prepared
- Get your clients list prepared
- Get your niches and related niches lists prepared
- Get your blogs list prepared
- Manually install the ALG WP-API plugin on all blogs
- Schedule 1-on-1 with Phil if you haven’t already

b.  Thanks - Thanks for attending, as always. Until next week.

Agenda Items:

1.  Blog Wizard Update

2.  Lead Page Formats

3.  Your Mission, Thanks

1.  Blog Wizard Update - Phil introduced the term “blog profiles” and explained that a profile is the actual information that can be attributed to each blog.  Such as the pages, links,
categories and plugins.  It also includes the URL, username, password, title, subtitle and email contact.

The purpose of using profiles is to enable certain information that is used over and over on different blogs to be quickly cloned, tweaked and then pushed to a specific blog.  This feature is not quite ready yet, but will be soon and will be covered in more detail in future meetings.

He then reiterated how there are now two separate blog wizard interfaces – one for full/initial blog creation and the other for maintenance of existing blogs.

Another addition to the system makes it automatically choose which wizard to display.  That addition is a checkbox entitled: API Installed.  If checked, the interface will display the
tabbed, maintenance wizard.  And if unchecked, the system won’t be able to push anything to a blog, therefore the basic, blog setup wizard will be displayed.

2.  Lead Page Formats - Went over the blog manager and how to create, modify, choose from existing and/or push various pages to our blogs.

He also showed how we can quickly make modifications to our Lead Page Layouts through the improved WYSIWYG interface coupled with the WP-API plugin.

Lots of screenshots were shown that helped explain the process.

He suggested that we just go in and play around with it and get familiar with it.  More improvements to come.

Spoke briefly about a possible JV with LeadPile, where we can sell them our leads and they will auction them off via their service.

Short meeting today.

3.  Your Mission, Thanks –

a. Your Mission –
- Create master blog profile
- Create page templates for master blog
- Get your domains prepared
- Get your clients list prepared
- Get your niches and related niches lists prepared
- Get your blogs list prepared
- Manually install the ALG WP-API plugin on all blogs
- Schedule 1-on-1 with Phil if you haven’t already

b.  Thanks - Thanks as always for attending.  Enjoy the weekend and see you next week.

Agenda Items:

1.  Blog Wizard Update

2.  Lead Page Templates

3.  Your Mission, Thanks

1.  Blog Wizard Update - The meeting began with Phil going over some standard terms used in blogging as well as their definitions and application to our lead gen efforts.

He then reiterated how there are now two separate blog wizard interfaces – one for full/initial blog creation and the other for maintenance of existing blogs.

He explained and showed screenshots of how we can now do complete blog installs entirely from within ALG.  This includes setting up a MySQL database and email account and is possible through ALG connectivity to your Cpanel account via FTP.

2.  Lead Page Templates - Went over templates and the differences between Wordpress page and post templates and ALG Lead Page templates.

The basic difference between them is that ALG templates affect the site-wide layout of the content within Wordpress posts and pages.

To avoid confusion, Phil agreed to refer to ALG templates as Layouts.

Showed screenshots of some options for Lead Page Layouts – with header and navigation, navigation only or header only.

He also showed how we can quickly make modifications to our Lead Page Layouts through the improved WYSIWYG interface coupled with the WP-API plugin.

Reminder: Though you can push virtually all content (themes, plugins, pages, etc.) and changes to your blogs through the ALG interface, in order to do so you first must manually install and activate the WP-API plugin.  Otherwise, there is no way for the ALG interface to communicate with your blog.

3.  Your Mission, Thanks –

a. Your Mission –
- Create master blog profile
- Create page templates for master blog
- Get your domains prepared
- Get your clients list prepared
- Get your niches and related niches lists prepared
- Get your blogs list prepared
- Install the ALG WP-API plugin on all blogs
- Schedule 1-on-1 with Phil if you haven’t already

b.  Thanks - Thanks for attending. See ya next week.

Agenda Items:

1.  Blog Niche

2.  Related Niches

3.  Your List Setup

4.  ALG Blog Wizard

5.  Your Mission, Thanks

1.  Blog Niche - Blogs are now assigned to niches within ALG, instead of categories.  This will make management of multiple blogs within the same niche much easier.

Also, it makes the Related Niches function work properly, since all related niches must be attributed first to a main niche.

2.  Related Niches - Went over this setting and functionality again.  Showed how to set this up, what it can be used for, how to segment our lists according to the lead’s choices of related niches and how much additional revenue can be produced by adding this simple update to our capture forms.

See last week’s minutes and video for more information on this newest addition to the ALG interface.

3.  Your List Setup - Demo’d certain aspects of setting up lists using related niches entries, as well as segmenting our lists and broadcasting within Aweber.

4.  ALG Blog Wizard - There are now two versions of the blog wizard – the full version, used for cross-platform maintenance of all blogs, and the basic version, used for rapid deployment of new blogs.

So, users should begin with the basic version and once their blog is established, use the main version for updates and pushing content, plugins, forms, etc. to individual blogs. This change should make things smoother and easier to both build new blogs as well as for maintaining your entire blog inventory.

A welcome change to the interface for the basic version is the addition of “next” and “back” buttons, while removing the save button. So, when you click the “next” button, everything you just did will be saved.  Of course, you can always hit the “back” button and go back and change it.

In addition, the “process” button is now only available on the last page of the setup in the basic version of the wizard. When you hit this button, everything you just did previously is
actually pushed out to the respective blog.

This and other improvements in automating and centralizing our entire lead business are bringing us ever closer to an all-in-one blog builder, customizer and manager.

5.  Your Mission, Thanks –

a. Your Mission –
- Create master blog profile
- Create page templates for master blog
- Get your domains prepared
- Get your clients list prepared
- Get your niches and related niches lists prepared
- Get your blogs list prepared
- Install the ALG WP-API plugin on all blogs
- Schedule 1-on-1 with Phil

b.  Thanks - Thanks for attending. See ya next week.

Agenda Items:

1.  Import Update

2.  Related Niches

3.  Targeting Clients

4.  ALG Blog Wizard

5.  Your Mission, Thanks

1.  Import Update - Phil reviewed the new feature that allows importing of specially prepared Excel spreadsheets.  An additional spreadsheet has been added for Related Niches.

So, now members can update their clients list, blogs list, niches list and related niches list by simply filling in the blanks on the respective spreadsheet and then importing the data
into ALG.  The process works quite smoothly and saves a whole bunch of time.

NOTE: It seems that the import feature only works with an earlier version of Excel.  If you have Office 2007, simply save the spreadsheets in the 97-2003 version and the import function should work without a hitch.

2.  Related Niches - Went over this important addition to the system.  Gave the example of the Windows and Siding folks who have increased their lead revenues substantially by simply adding the form field and question “would you also like to receive three free estimates on siding/windows?”  So, on their windows lead site they ask about siding and on their siding site they ask about windows.  When people select those boxes, the single lead essentially becomes two leads, which means double-monetization.

The Related Niches spreadsheet is almost identical to the Niches spreadsheet, with the exception of adding a column for Master Niche.  Showed various screenshots of the process as well as a new entry and dropdown menu added for Related Niches.  The menu items can be selected individually by holding down the control button and clicking on each one to select or de-select it.

Reminder: In order to be successful in importing a Related Niches spreadsheet, you first must have a corresponding niche within the ALG system.  So, for example, if you wanted to import the Related Niches of cosmetic surgery and tanning into the dental niche, that niche must first exist in ALG.  Also, the name and spelling in the Master Niche column of the related niches spreadsheet must be identical to the corresponding niche in ALG or the import won’t work.

3.  Targeting Clients - In the past, we’ve discussed various ways to locate potential clients.  Normally through any PPC ads they are running or possibly via any number of crappy dentist directory sites.

The problem is that many sites don’t publish an email address, which makes it impossible to contact them that way.  But there is a possible way around that. Try the local Chamber of Commerce and check out their business listings.  Most have full contact info.  Another useful option is Google Business Listings.

4.  ALG Blog Wizard - Showed how to use the wizard to upload and change graphics, like headers, on our blogs.  Showed screenshots and discussed options for display.  Also showed a couple of lead sites – Kerry’s limo blog and the Window Replacement site.

5.  Your Mission, Thanks –

a. Your Mission –
- Create master blog profile
- Create page templates for master blog
- Get your domains prepared
- Get your clients list prepared
- Get your niches and related niches lists prepared
- Get your blogs list prepared
- Install the ALG WP-API plugin on all blogs
- Schedule 1-on-1 with Phil

b.  Thanks - Thanks for attending. See ya next week.